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Thoughts
- Responsive Web Design
Responsive Design is the approach in web development when design of a web site reacts to the size of a user's screen. It's most innovative approach in contemporary web development. It appears as a reaction of the cross devices and cross platforms problem in last years.
Responsive is Google’s recommended mobile site type. To stay ahead of the trend most companies that has a high traffic web site tries to implement this approach, as well as web development companies started to offer this service.
Besides a fashion trend, there are a lot of practical advantages of Responsive Design to compare with separate mobile version of a web site, such as:
- Better search engines optimization (SEO optimization).
- Increasing your reach to tablet and mobile audiences.
- Saving time on site maintenance.
Responsive Web Design is a single version of a web site for all devices, thus, company can analyze all information that goes from one source and saves money and time on separate mobile development.
The most popular search engines, such as Google, Yahoo recommend Responsive Design as a better solution for SEO optimization of a web site. All traffic goes through a single responsive web site, that allows to all tracking and analytics be condensed into a single report. Analysis, monitoring and management of a responsive web site is easier and allows to save time and money.
The World becoming a mobile and if you don't have a mobile compatible web site you lose at least 50% of potential customers now! And try to imagine how many customers will you lose in a few next years...
